Monday, November 29, 2010

JoanHeart at the holiday sale

JoanHeart is the clothing label of Heidi Hardman and Sandra Loewe, two mamas with a mission to create modern clothing for women and children out of recycled materials. 


Loving the idea of reuse, they began transforming sweaters and shirts into combination pieces with a contemporary twist. The mixing of patterns, color, and fabric allows for a lot of creativity! These one-of-a-kind sweaters look great with jeans or even dressed up with a skirt for work. 


After spending so much care selecting recycled fabrics and materials, they didn’t want to see any waste, and so they naturally started using the leftover fabric from the sweaters to create appliqued t-shirts for women and kids.  Their patterns and motifs are inspired by modern design, organic shapes, and the simplicity of nature.


We love that each is handmade and unique.

Stay tuned for more sneak peeks of more cool stuff that will be at the sale! 

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